Baby Reindeer on track to join ranks of Stranger Things and Wednesday in Netflix popularity [Video]

Baby Reindeer is on track to become one of Netflix’s most popular shows of all time, new data reveals.

The biographical series, written by and starring comedian Richard Gadd, follows struggling comic Donny Dunn (Gadd) as he is relentlessly harassed and stalked by Martha Scott (Jessica Gunning) for more than four years.

Since the seven-episode show’s release on 11 April, it has become a word-of-mouth sensation, shooting to the top of the streaming service’s most-watched charts with very little promotion.

In its third week on the platform, Baby Reindeer racked up 18.6 million views (from 29 April to 5 May). This takes its total to 56.5 million views in just 26 days.

The series now needs just 27 million more views in the next 65 days of its 91-day premiere window to enter the top 10most-watched …